Expertise. Intuition. Ingenuity.
Tech Recipes is a programmatic disrupter consultancy combating the opaque media landscape.
Holistic yield expertise
Hidden fee mitigation
No revenue share agreements
Consumer journey experts
Trust & Verify
Disrupt the opaque media supply chain by removing hidden cost. This approach provides full insight into the cost of the transaction, enabling buyers to exactly how much cost is going to working vs. non-working media.
Brand Contract Ownership
Inventory & Data Audits
Supply Path Optimization
Buying & Planning
Build consumer profiles based on hundreds of compliant data segments.. Complement all physiographic data with purchase behavior to drive ROI. Activate, optijize and report across all marketing channels in real time through all existing programmatic buying platforms.
Staffing & Talent
Remove low value intermediaries and design custom models that internalize campaign activation. Mitigate all billing risks and train existing resources to promote employee growth. Roll out an operating model that maximizes performance, agility and governance.
A strategic thinker with an analytical mind and a love for food and technology. Brian Chap continues to transform the media and technical infrastructure of organizations large and small through workflow automation and incremental yield. This knowledge is the foundation of Tech Recipes in order to drive client satisfaction through holistic growth strategies and innovative problem-solving.
Having agency, publisher and brand expertise he continues to reduce hidden fees. This expertise innovates blue-chip advertisers like L'Oreal through the establishment of their first-ever in-house programmatic team resulting in a 2x return. WarnerMedia also realized +30% in incremental revenue through the adoption of machine learning .
(Podean - Founder & CEO)
"Tech Recipes has been a solid partner, deeming our data and technology capabilities as we build out our new retail and commerce media solutions for our clients.”
(Contobox - GM & SVP)
"Tech Recipes remains a trusted partner. Where others would pocket media value they are transparent. This transparency has allowed us to solidify a trusted partnership where incremental value can be reinvested in order to maximize ROI."